Here in the Admiral Group plc, we will always treat your personal data with respect and design our products and services with your privacy in mind.
This Privacy Notice will help you understand how we collect, use and protect your personal data.
Admiral, Diamond, Bell, MoreThan, Elephant and Gladiator are trading names of the data controller EUI Limited (Registered Number 02686904).
Gladiator, Veygo and Toolbox by Admiral is a trading name of the data controller Able Insurance Services Limited (Registered Number 02890075).
Admiral Law, EUI Law, Diamond Law, Elephant Law and BDE Law are trading names of the data controller Admiral Law Limited (Registered Number 08023665).
Admiral Money, Admiral Mortgages, Admiral Loans, Admiral Car Finance, Admiral One and Finble are trading names of the data controller Admiral Financial Services Limited (Registered Number 10255225).
EUI Limited, Able Insurance Services Limited, Admiral Law Limited and Admiral Financial Services Limited are each part of Admiral Group plc (Registered Number 03849958).
The following are also data controllers, in addition to the relevant data controller named above, in processing your personal data for the following products:
(Dependent on product) Octo Telematics S.p.A, Drive Factor Inc., Vodafone Automotive UK Limited (3751493), Redtail Telematics Ltd (Registered Number 07407204).
Cigna Insurance Services (Europe) Limited (Registered Number 04617110).
Ultimate Insurance Solutions Limited (Registered Number 03299891).
Great Lakes Insurance SE (Registered Number HRB 230378).
FCE Bank plc (Registered number 772784).
Car Care Plan Ltd (Registered Number 850195
For more detailed information, please check out our group website.
In order to provide you with our services, we will need to process your personal data. We will collect data from you, from your use of our services and from external sources (both public and private).
The personal information we collect about you may include:
Examples of special category data we collect may include:
If you provide us with personal data about another individual, you acknowledge that you have permission from that individual to do so and that they understand how we will process their personal data. We would strongly encourage that any individual, whose personal data you provide to us, reads this Privacy Notice.
We will collect your personal data when:
We collect data about you through the use of technology such as cookies and device fingerprinting.
You have the ability to accept or decline cookies from any website by modifying the settings in your browser. If you wish to restrict or block the cookies which are set by our website, you can do this through your browser settings. For information about how to manage and disable cookies you can use the 'Help' function within your browser or please visit www.aboutcookies.org or www.allaboutcookies.org. However, please note that by deleting or disabling cookies this could affect the functionality of our website and you may not be able to access certain areas or features of our site.
View our full Cookie Policy.
If you use our Telematics product we will use the product data to capture associated vehicle and driving related information from your vehicle. This information includes:
Our Telematics products normally collect information while your vehicle is being used and transmit this to us and/or our suppliers after a delay. Instances where the Telematics products may send real-time data and alerts to us include where a collision or crash is detected, if the device's tamper alerts are activated, or if it is at your request, for example if your vehicle has been stolen and a Theft Tracking service has been activated.
We may collect your Driving Licence Number (DLN or "MyLicence") as part of your application for motor insurance (in some cases, we may not be able to insure you without this information) or when you make a claim.
The number is used to do an automatic check with the DVLA driver database, to retrieve the required information. The provided information is:
The data provided by the DVLA may be used alongside other information you have provided:
They will not be used for any other purpose, or be made available to anyone else. Only the motor insurance industry may use this information. If you apply for a quote with us and don't decide to take out insurance with us, the data returned from the DVLA database will be anonymised or deleted no later than 30 days after receipt of that data.
Searches may be carried out prior to the date of the insurance policy and at any point throughout the duration of your insurance policy including at the mid-term adjustment and renewal stage.
We may also use your DLN to search your (or any person included on the proposal) 'No Claims Bonus' details against a No Claims Bonus database ("NCB") to obtain information in relation to your 'No Claims Bonus' entitlement.
Such searches may be carried out against your (or the relevant person included on the proposal) DLN, name, date of birth, Vehicle Registration Mark ("VRM") and or postcode. A search of the DLN against the NCB should not show a footprint against your (or another relevant person included on the proposal) driving licence
Please note that under our User Agreement with the Motor Insurance Bureau, individual agents do not have access to the data returned by a DLN search and as such will not be able to discuss issues relating to your DLN with you. In these instances, we suggest checking the information associated with your DLN is correct at www.gov.uk/view-driving-licence
For details relating to information held about you by the Driver and Vehicle Licensing Agency ("DVLA") please visit www.dvla.gov.uk and www.mylicence.org.uk. To view your driving licence, visit www.gov.uk/view-driving-licence.
When you apply to us to open an account, at renewal, and in certain circumstances where an amendment to your agreement is requested, we make a number of checks to assess your application for credit and verifying identities to prevent and detect crime and money laundering. We may also check details you provided when buying or renewing your policy or applying for your financial agreement, to identify misrepresentation or prevent insurance fraud if a claim is made. To obtain this information, we will check the following records about you and anyone else who may also be insured or a joint party and whose personal details have been provided as part of the insurance application.
We make searches about you at credit reference agencies who will supply us with information, including the Electoral Register and credit information. The agencies will record details of the search whether or not your application proceeds. The searches will not be seen or used by lenders to assess your ability to obtain credit. We may use scoring methods to assess this application and to verify your identity.
Credit searches and other information which is provided to us and/or the credit reference agencies, about you and those with whom you are linked financially, may be used by ourselves and other companies if you, or other members of your household, apply for other facilities including insurance and loans applications and claims. This information may also be used for debt tracing and the prevention of money laundering as well as the management of your account. Alternatively, we may ask you to provide physical forms of identification.
If you are making a joint application or tell us that you have a spouse or financial associate, we will link your records together so you must be sure that you have their agreement to disclose information about them. CRAs also link your records together and these links will remain on your and their files until such time as you or your partner successfully files for a disassociation with the CRAs to breach that link.
We may also make periodic searches at CRAs and FPAs to manage your account and offers with us.
Information on applications will be sent to and recorded by CRAs. When you borrow from us, we will give details of your account(s) and how you manage it/them to CRAs. If you borrow and do not repay in full and on time, CRAs will record the outstanding debt. This information may be supplied to other organisations by CRAs and FPAs to perform similar checks and to trace your whereabouts and recover debts that you owe. Records remain on file for six years after they are closed, whether settled by you or defaulted.
If you give us false or inaccurate information and we suspect or identify fraud, we will record it and may also pass this information to FPAs and other organisations involved in the prevention of crime and fraud.
If you borrow from us and do not make payments that you owe us, we will trace your whereabouts and recover debts.
If we, or a fraud prevention agency, determine that you pose a fraud or money laundering risk, we may refuse to provide the services and financing you have requested, or to employ you, or we may stop providing existing services to you.
A record of any fraud or money laundering risk will be retained by the fraud prevention agencies, and may result in others refusing to provide services, financing or employment to you. If you have any questions about this, please contact us using the details provided below.
Your data may also be used for other purposes for which you give your specific permission, when we have legitimate business interest and in very limited circumstances, when required by law or where permitted under the terms of the GDPR.
This is a condensed guide to the use of your personal information for credit reference purposes. If you would like to read the full details of how your data may be used please telephone us on 0333 220 2062, or write to us at Pricing Department, Tŷ Admiral, David Street, Cardiff, CF10 2EH.
You can contact the CRAs currently operating in the UK; the information they hold may not be the same so it is worth contacting them all. They will charge you a small statutory fee.
The identities of the CRAs, and the ways in which they use and share personal information, are explained in more detail at:
We monitor or record calls, emails, SMS messages or other communications for:
When you apply for one of our products, for example a loan or other financial product, or during the course of your agreement with us, we may ask you to share access to your chosen bank or building society account data through Open Banking. We do this for a range of purposes, such as facilitating settlement payments to you, to help us check that the product we offer is right for you, or continues to be right for you when your circumstances have changed.
When you choose to use Open Banking this enables you to securely share your bank or building society account data, through the use of an FCA-regulated Account Information Service Provider (AISP). We will put you safely in contact with an AISP, who work with UK banks and building societies enabling you to provide secure access to your information. When you have given your permission, they will collect information from your bank or building society account(s) which we can then securely access and use. You will be informed during the permission process who the AISP is and links to their privacy policies. Data collected includes:
If you are applying for a loan or other product, from the date you agree to provide access we will receive two years of information from your main bank or building society current account, and any further accounts you may select. We will also be able to update the information provided within the next 90 days – for example, when you have agreed an arrangement with us, and we will further review whether that arrangement is still suitable for you. After this period of 90 days we will ask you for your permission if we need to access your information again.
At any time, you can revoke access to your bank or building society account(s), by contacting us.
When you share your bank or building society account data with us, we may use the information you provide for the following purposes:
We may also collect and use your personal information to create and improve the products and services we offer and to develop and improve our processes, credit risk systems and policies, so we can better meet the needs of our customers.
We may use this data together with information collected from credit reference agencies and other organisations to profile your information, for example where we analyse characteristics, interactions and/or behaviours, both now and in the future. We will continue to do this whether you, or Admiral, choose to proceed with your application, arrangement or continue to be a customer of ours. This is what we call analytical modelling, which helps us to review our risk appetite when making lending decisions or making other arrangements with you.
Further things you need to know about Open Banking:
Where you are providing access to a joint bank account, data about you and your spouse, partner or other financial associate may be provided to us and AISPs that we work with. The rules and regulations on Open Banking enable this access to be granted by any of the holders of a joint bank or building society account.
As part of our responsibilities when lending or offering other financial products and services, it is important to make sure the products we provide you are affordable and suitable for your circumstances. To do this we securely share your payment performance with credit reference agencies to ensure we have sufficient data to make well-informed decisions about offering credit. This also helps ensure the wider financial sector gain a better understanding of your credit history and accounts, so they can ensure you are offered financial products and services you can afford.
As well as managing access to your bank and building society account (s), AISPs may use the information they receive for their own purposes. You can view further details on how AISPs use your data via the links or contacting them via the details below.
Admiral Money:
Admiral Pioneer:
The data we collect from you could be used for a wide variety of reasons:
We will contact you by your chosen method of communication before your renewal to confirm your policy terms and renewal price. Unless you have selected otherwise, we may automatically renew your policy on its renewal date and apply for your renewal premium, from the payment details you have already provided. Please ensure that:
We may conduct a search against your Driving Licence Number to ensure nothing has changed and that we are charging you the correct premium.
Unless we hear from you, we will assume at renewal that your details have not changed, and that you have the consent of the card holder for the renewal payment. If you make changes to your policy, unless you specify otherwise, we will charge the payment details held on record for any additional amount due. Similarly, any refunds will be refunded back to these details.
You can change your auto-renewal preference now by clicking here or anytime during your policy term, free of charge, by contacting us online or by phone. You can also make us aware of any policy changes at any time by contacting our Customer Service department. There are various ways you can contact us, please click to see these options Contact Us & Support - Admiral.
Sometimes we need to use your personal data for legitimate business purposes in order to ensure we continue to provide a great customer experience. In every instance. we will always balance our interests against yours.
The processes below are considered legitimate interests:
If necessary we may also have to investigate your claims and conviction history in the course of administering the claim. You can be assured that we will keep such investigations strictly confidential.
We pass information to the Claims and Underwriting Exchange Register and, in the case of motor insurance, the Motor Insurance Anti-Fraud and Theft Register, both of which are managed by the Motor Insurance Bureau (MIB). This helps insurers check information and prevent fraudulent claims.
When we deal with your request for insurance we may search these registers. Under the conditions of your policy, you must tell us about any incident (such as an accident or theft) which may give rise to a claim. When you tell us about an incident we will pass information to the Registers.
Information relating to your motor insurance policy will be added to the Motor Insurance Database ("MID") managed by the Motor Insurers' Bureau ("MIB"). MID and the data stored on it may be used by certain statutory and/or authorised bodies including the Police, the DVLA, the DVANI, the Insurance Fraud Bureau and other bodies permitted by law for purposes not limited to but including:
If you are involved in a road traffic accident (either in the UK, the EEA or certain other territories), insurers and/or the MIB may search the MID to obtain relevant information.
Persons (including their appointed representatives) pursuing a claim in respect of a road traffic accident (including citizens of other countries) may also obtain relevant information which is held on the MID.
It is vital that the MID holds your correct registration number. If it is incorrectly shown on the MID you are at risk of having your vehicle seized by the Police. You can check that your correct registration number details are shown on the MID online at www.askmid.com, or by writing to:
Motor Insurers’ Bureau
Linford Wood House
6-12 Capital Drive
Milton Keynes
MK14 6XT
In order to prevent and detect fraud, insurers may at any time share information about you with companies within the Admiral Group.
The personal information we have collected from you will be shared with fraud prevention agencies who will use it to prevent fraud and money laundering and to verify your identity. These include CIFAS (Fair Processing Notice) and the Insurance Fraud Bureau.
If false or inaccurate information is provided and fraud is identified, details will be passed to fraud prevention agencies. Law enforcement agencies may access and use this information.
We and other organisations may also access and use this information to prevent fraud and money laundering, for example, when:
Our Telematics product normally collects information while your vehicle is being used in transit and transmits this to us and/or our suppliers after a delay. Instances where the Telematics products may send realtime data and alerts to us include where a collision or crash is detected, if the device’s tamper alerts are activated, or if it is at your request, for example if your vehicle has been stolen and a Theft Tracking service has been activated.
We along with other companies we partner with to administer Telematics products will use the data captured by the Telematic product for the purposes of:
Please note that where the Telematics product indicates a severe crash has occurred, we will try to contact the policy holder and the named driver to offer assistance. If they cannot be reached, we will try to reach anyone else named on the account. If we are unable to contact any of those persons named on the account then we will contact the emergency services with details of the vehicle, its last known location, and the names of those individuals named on the policy.
Admiral Group plc may contact you from time to time to ask you to take part in a survey, in order to enable us to review, develop and improve our services. We usually use a third-party supplier to host our surveys. In providing their services to us, these third-party suppliers act as data processors. Please note, third party survey tools will be subject to their own Privacy Notices, and we advise reading them before choosing to complete a survey via those platforms.
Your survey responses, including any personal data provided, will only be used by Admiral Group plc for the purposes stated within this Privacy and Security statement. Personal data can include (but is not restricted to) your name, age and e-mail address. We may also collect special category personal data, depending on the survey to which you are responding.
We will likely share your data with the other companies within the Admiral Group. For the purposes of this Privacy Notice, "Admiral Group" means Admiral Group plc and any company or entity in which Admiral Group plc owns more than 15% of the issued share capital.
A full list of our companies can be found here.
There are also some circumstances where we will share your data with external companies. At all time, privacy remains paramount and we will endeavour to minimise the data shared at every opportunity.
These circumstances include:
As well as what’s been mentioned above, there are further scenarios where we would have to share your data. These are:
If you make a complaint about the service we have provided, we may be obliged to forward details about your complaint, including your personal data, to the relevant ombudsman. You can be assured that they are similarly obliged to adhere to all applicable data protection legislation and keep your personal data strictly confidential.
In order to prevent and detect fraud, we may at any time share information about you with the other companies within the Admiral Group.
The personal information we have collected from you will be shared with fraud prevention agencies who will use it to prevent fraud and money laundering and to verify your identity. These include CIFAS (Fair Processing Notice) and the Insurance Fraud Bureau.
If false or inaccurate information is provided and fraud is identified, you could be refused certain services, finance, or employment and details will be passed to fraud prevention agencies. Law enforcement agencies may access and use this information.
We and other organisations may also access and use this information to prevent fraud and money laundering, for example, when:
We and other organisations may access and use, from other countries, the information recorded by fraud prevention agencies.
For further details on how your information will be used by us and these fraud prevention agencies, and your data protection rights, please contact us at Central Underwriting Department, Tŷ Admiral, David Street, Cardiff, CF10 2EH
Using data obtained from your driving licence number, we may pass details of your 'No Claims Bonus' to certain organisations to be recorded on a No Claims Bonus database. This may occur if information requires updating or correcting at any stage, and also at the renewal stage of your policy and upon or after the cancellation of your policy prior to the expiry date.
We work in partnership with the Motor Insurers’ Bureau (MIB) and associated not-for-profit companies who provide several services on behalf of the insurance industry. At every stage of your insurance journey, the MIB will be processing your personal information and more details about this can be found via their website: mib.org.uk. Set out below are brief details of the sorts of activity the MIB undertake:
All policies must have an administrator.
The Administrators must be a policyholder within the current period of insurance and will be our primary point of contact in relation to the administration of the policy.
The Administrator:
With the exception of cancellation, it is Admiral policy to deal with those named on your policy or any acceptable callers. The ways in which we may deal with those named on your policy or any acceptable callers include adding or removing vehicles to the policy.
An acceptable caller is:
If you would like someone else to deal with your policy on your behalf on a regular basis, please let us know either call us or writing to us at Admiral Group plc, Tŷ Admiral, David Street, Cardiff, CF10 2EH.
We will share your information with Admiral Law where their involvement is necessary for them to perform their role. For more information, please visit the Admiral Law website.
We will share your personal information with FCE Bank plc for complaints handling, reporting and audit purposes. FCE Bank plc will also become a data controller in respect of your personal data provided to EUI in the event that the provider of Ford Insure changes. FCE Bank plc will instruct the new provider to contact you before your policy renewal date. Further information about how FCE Bank plc uses your personal data can be accessed here.
On our websites we protect any data you have given us by providing you with a User ID and password. We also use industry standard security to encrypt sensitive data in transit to our servers.
It may be necessary to transfer your personal data to other Group companies or service providers located outside of the European Economic Area. The data protection and other laws of these countries may not be as comprehensive as those in the UK or the EEA - in these instances we will take steps to ensure that your data is given an equivalent level of protection as it is in the EEA.
The User ID and password helps us to protect your personal data. You must keep this password safe and must not disclose it to anyone. Some suspicious emails contain attachments or links to websites that try to install malicious software on your computer. If you have entered your password on what you think might be a malicious website, please contact us immediately and ask us to change your password.
If you have entered your credit card information on what you think might be a malicious website or replied to an e-mail with that information, you should contact your credit card company immediately. Do not forget to contact us to update your card details.
When you ask for a quote from us, we will process the data on a secure server. Your browser will confirm that you are in a secure area by displaying an unbroken key or lock in the bottom right hand corner of your browser window.
Many organisations use security features such as firewalls to protect their computer systems. These firewalls may prevent you from connecting to our secure server to get a quote. If you are at work and cannot connect to our web site, please speak to your IT administrator.
Please be aware that communications over the Internet, such as emails, are not secure unless they have been encrypted. Your communications may route through a number of countries before being delivered - this is the nature of the Internet. We cannot accept responsibility for any unauthorised access or loss of personal information that is beyond our control.
Additionally, you can protect your system by installing anti-virus and running scans as recommended by the vendor. You should also run any security updates / patches you receive for your system from the supplier.
Never respond to unsolicited emails from unfamiliar sources. Such emails may be fraudulent and attempt to get you to provide your personal details or payment information.
We are subject to various legislative requirements concerning retention of data, and also have our own legitimate interests in retaining your data for a period of time beyond your policy or finance agreement lifecycle. These include defence of any late or delayed claims and improving our products and pricing.
We will not process your personal data for longer than is necessary nor will we process it for purposes beyond what it was collected for.
You have a number of rights as a data subject, which are explained below. Please be aware that these rights do not apply in all circumstances, but where we can we’ll give you what you want.
In order to access the data we hold about you, you need to make a ‘Subject Access Request’, or SAR.
Either email us or write to us at:
Head of Customer Assurance
Subject Access Request
Tŷ Admiral
David Street
Cardiff CF10 2AA
Please provide:
1. Your name, address, policy/claim number or finance agreement reference number and what information you would like.
2. Identification; we will need to take reasonable steps to confirm your identify before providing you with details of any personal information we may have about you. This may require authenticating you through our standard verification process or asking for ID documents which shows your name, address and signature where required.
Please note that if your SAR involves the personal data of other people, or you are making a request on behalf of someone else (such as a parent on behalf of their child), we may need identification from these individuals, as well as a signed letter of authority from them confirming that they are happy for you to act on their behalf and for us to release their data to you.
Once we have received your written request and identification documents, we will have 1 month to fulfil your request. Where for some reason this will not be possible, for instance due to large volumes of data being involved, we are permitted by law to take up to an additional 2 months to fulfil your request. Where any such delay is anticipated we will inform of you this as soon as possible along with details of when we expect to be able to provide you with the requested documentation.
Your other rights as a data subject, where applicable, include:
For more details on these rights and how to exercise them, please email us.
If you have any queries about your rights, or believe that they have not been met by Admiral Group plc or any of the companies within the group, please contact our Data Protection Officer by email or by writing to:
Data Protection Officer
Admiral Group plc
Tŷ Admiral
David Street
Cardiff CF10 2AA
If you have any complaints relating to the processing of your personal data, you also have the right to complain to the relevant Supervisor Authority. In the UK this is the Information Commissioner’s Office (ICO). They can be contacted at:
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
You have control relating to marketing preferences, for more information please see the “marketing” section above.
Subsidiaries of the Admiral Group plc has various offerings and from time to time we would like to keep you informed of news, products or services, including but not limited to insurance (e.g. other automotive, insurance, legal or financial products, or other carefully selected offers or promotions that we feel may be of interest to you). This could be by telephone, post, email, social media channels or SMS.
If you would rather we did not contact you for this purpose, or would like to let us know how you prefer to be contacted (such as by email or post), or to confirm the types of products and services that would be of most interest to you, then let us know by emailing us at optout@admiralgroup.co.uk or writing to us at Head of Customer Assurance, Tŷ Admiral, David Street, Cardiff, CF10 2AA.
If you have visited our site and begun enquiring about one of our services, we may contact you by telephone or other means to discuss and the cover options available to you. If you do not want to hear from us about your quote, please let us know by emailing us at optout@admiralgroup.co.uk or writing to us at Head of Customer Assurance, Tŷ Admiral, David Street, Cardiff, CF10 2AA.
We also engage in online advertising, to keep you aware of what we’re up to and to help you see and find our services.
Like many companies, we target Admiral banners and ads to you when you are on other websites and apps. We do this using a variety of digital marketing networks and ad exchanges, and we use a range of advertising technologies like web beacons, pixels, ad tags, cookies, and mobile identifiers, as well as specific services offered by some sites and social networks, such as Facebook’s Custom Audience service.
This Privacy Notice was last updated on 25th July 2024.
From time to time we may need to change the way we use your personal data. Where we believe you may not reasonably expect such a change, we will notify you.